Why Responsive Design is now a mandatory requirement for your website

Submitted by Anonymous (not verified) on Fri, 03/20/2015 - 06:41

What is Responsive Design?

Responsive design is a combination of design process and development techniques that allow your website to be effective and usable across a range of devices, such as Desktop Computers, Tablets and Smartphones.

Why does my website need to be responsive?

Usage statistics confirm that increasingly, that’s where your clients are spending their time online. For example, mobile (tablet and smartphone) share of traffic increased from 22.8% to 37% in 2013.

To meet the increasingly demanding expectations of your users, your website must offer as much content and as many features as possible to all users. The only way to achieve this in a cost and time effective fashion is to employ responsive design.

Australians are early adopters of technology generally and mobile in particular. Consumer sentiment indicates that creating traditional websites is no longer a sensible option.

What is involved?

Planning and coding to achieve quality responsive design is a difficult and time consuming endeavour, but essential for the ongoing success of your website. We estimate around 30% additional time and expense to create a responsive website when compared with traditional websites.

Therefore all Online Medical websites are responsive by default. We believe this contributes greatly to the value of our custom website design and development offering. Our websites leverage the ZURB Foundation responsive framework and adaptive image techniques.

Recommended Reading

Read Smashing Magazine Article - Guidelines of Responsive Web Design

ZURB Foundation – Responsive Framework