Search Engine Optimisation

Search Engine Optimisation (SEO) involves an ongoing campaign to improve your ranking for specific search terms (words or phrases) within Google and other search engines. 

Search Engine Optimisation is a process designed to affect the visibility of a website or a web page in a search engine's "natural" or un-paid ("organic") search results. Optimising a website may involve editing its content, HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic. SEO often leverages the concept of Local Search Optimisation to provide more relevant visitors and a more cost-effective campaign.

Here's a helpful video from Google that explains the basis of how search works (and implies some of the strategies SEO relies upon).

 

For SEO campaigns to be successful, your website must offer a solid foundation to build on – or it could simply be wasted expense. For this reason we offer SEO services to clients with Online Medical websites only.

SEO Campaigns must run for a minimum 6 month period – as it does take some time and ongoing effort to start to see good results. We do offer a performance guarantee, which is an uncommon but important benefit.

Contact us to discuss your requirements, or request a proposal.