Dr Tim Nathan, an experienced and accomplished Urological Surgeon - expert in all aspects of adult Urology. Dr Nathan’s main area of clinical expertise is the diagnosis and management of urological cancers. Online medical was engaged to create a new. comprehensive website from scratch to leverage the new brand we also developed.
After significant consultation with the client, the decision was made that conditions and procedures sections of the site be organised in a specific way. We developed a category structure based upon body part. This informed the entire information architecture of the site, and probably resulted in a more comprehensive overall focus on content.
The site incorporates the new colourful logo by reflecting key colours and typographic style into the page design. The interesting 3 panel feature navigation layout is functional and also visually appealing.
The client was very happy with the design, content and overall user experience of the website.